How to Estimate Painting Jobs (Interior & Exterior)
A practical framework for estimating residential painting jobs — measurement, materials, labor, and margin — with sample numbers.
Operations
Painting estimates win or lose on two things: accurate square footage and a believable price. Here is the framework.
Step 1: Measure properly
- Interior walls: linear feet of walls × wall height − doors (21 sf each) − windows (15 sf each).
- Ceilings: room length × width.
- Trim: linear feet of baseboards + door/window casings.
- Exterior: outside perimeter × height, less large openings. Add 10% for textured siding.
Step 2: Materials cost
A gallon of contractor-grade paint covers ~350 sf with one coat on primed walls. Two coats is standard.
Rule of thumb:
- Wall paint: $35–$50/gal.
- Ceiling paint: $25–$35/gal.
- Trim enamel: $50–$70/gal.
- Primer: $25–$35/gal (only as needed).
- Sundries (rollers, tape, plastic, caulk): 8% of paint cost.
Step 3: Labor
Production rates for a 2-person crew:
- Walls (2 coats, prepped): 150–200 sf per hour.
- Ceilings (sprayed, masked): 300 sf per hour.
- Trim (brushed, 2 coats): 40–60 linear feet per hour.
- Exterior siding (sprayed + back-rolled): 200 sf per hour.
Charge your loaded labor cost ($45–$65/hour per painter in most markets) and don't forget setup and cleanup (1–2 hours per day).
Step 4: Add margin
Take your direct cost (materials + labor) and mark up:
- Residential interior: 40–55% gross margin.
- Residential exterior: 45–60% (more weather/access risk).
- Commercial: 20–35% (volume offsets the margin).
Sample: 1,500 sf interior repaint
- Walls: 4,500 sf · ceilings: 1,500 sf · trim: 600 lf
- Materials: ~$650
- Labor: ~$2,400 (40 crew-hours)
- Direct cost: $3,050
- Price at 50% GM: $6,100
Build this once in BusyBuddy's estimate software as a template and you'll knock out an estimate in 10 minutes flat from then on. Start free.
